After you create a loyalty program in the Go Loyalty system, you must set up promotion campaigns and activate the loyalty program for them. The Go Loyalty system integrates with CStoreOffice® and allows you to configure promotions with the help of the Promotions tool.
With the Promotions tool, you can set special discounts and enticements for your customers. The tool supports various promotion types, from simple price reductions for a specific period of time to more advanced offers based on the sale of specific quantities or a combination of items in a transaction.
Loyalty programs can be activated for the following types of promotions:
- Mix & Match
- Price Each Mix
- Price Modifier
- Price Reduction
- House Accounts
To set up a promotion and activate the loyalty program for it, follow the steps:
- From the top menu in CStoreOffice®, select Price Book > Promotions.
- At the top of the promotions list, click Add New to create a new promotion or select an existing promotion in the list and click Edit.
- Configure general promotions settings as required. For more details, see Promotions Setup Form
- In the Loyalty section, configure the loyalty program settings for the promotion:
- Select the Use Shopping History check box to activate the loyalty program for the promotion.
- Select the Loyalty Only Promotion check box to make the promotion available for customers with loyalty IDs.
- Select the Earn Points check box to allow customers to accumulate loyalty points. In the Points per list, define the way customers can earn loyalty points. Do either of the following:
- Select $ and define how many loyalty points a customer can earn for spending one dollar.
- Select Promotion and define how many loyalty points a customer can earn for one promotion.
- Select the Use Points check box to allow customers to pay for loyalty items with loyalty points. In the Points per $ field, enter the number of loyalty points per dollar to be used.
- Select the Earn Fuel Discount check box to allow customers to get a fuel discount for purchasing loyalty items at the gas station. In the $ per promo field, set the dollar amount of the fuel discount.
- At the top of the promotions view, click Save.
